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Karl Cruise

Karl Cruize is a best practices activist and advocate for Benchmark Email ( html email templates ) a leading Web and permission-based service for sending email newsletters.
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HTML Email Subject Lines - Four Big Mistakes

The subject line is the most important aspect of your HTML email Your customers will decide whether they want to read the mail or not, after seeing the subject line

3 HTML Tips For Downloading Email Templates

Template-based designs are the normal, natural progression once you end up making a successful line of communication through newsletters, bulk email campaign mails, and event invitations When you take the step of changing designs from custom-made HTML mails to download HTML email templates, you naturally are able to rack up your production output manifold

Email 101 - How to Download HTML Templates

A template is basically a ready format that has been created so that the entire time and effort that goes into creativity can be reduced You see templates everyday in many of the mass produced goods around you

Free Email Marketing - Improving Customer Retention

Email marketing is an effective way to promote your products or services Emails are completely free and businesses of all sizes use them to reach out to customers, provide relevant information and retain them

Free Email Marketing - Best Practices

Free email marketing is a branch of bulk email marketing – a method of advertising on the net, which unfortunately also comprises of a more sinister part called spamming Spamming is a type of bulk email marketing that we all get to see whenever we log on to our email clients and look in the spam folder

Free Email Marketing - Following the CAN SPAM Act

Free email marketing is a branch of the more widely known bulk email marketing technique of advertising one’s products and services over the internet medium of email This is quite an effective mode of advertising when you consider that you would have a captive audience, you would not waste by targeting the wrong users, and you can reach your entire audience at once

Why to Try Free Email Marketing For Your Business

Email marketing in today’s post-spam world is a contentious issue There aren’t a lot of people out there who would actually back a company that strongly believes that email marketing is still a force to be reckoned with

Free HTML Email Templates - 4 Design Tips

Stuck in a rut trying to make your HTML Newsletter stand out from the rest Do you feel like it doesn’t have that extra appeal factor that it requires to grab the attention of your clients

Free Email Marketing - 4 Solid Design Tips

Free email marketing and bulk email marketing are especially tricky modes of advertising On the one hand there is pressure to ensure that the prospective customer is dazzled by what he or she sees but, on the other hand, is the pressure to ensure that the mail isn’t loud enough to be noticed by a spam filter

Free Email Templates: How to Improve Delivery

E-mail marketing is the most efficient, timely, and attractive way of reaching out to your clientele Newsletters in particular can give a personalized touch to the recipient, by including information that might be of specific interest to them

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